Our Story

your hair made better!

Redefining the Art of the Blow Dry Born in London, Duck & Dry was founded on a simple belief - that great hair should be effortless, fun, and undeniably chic. Since opening our first doors in 2014, we’ve become the city’s most stylish blow dry and updo destination, celebrated for our vibrant energy, creative flair, and flawlessly polished finishes.

From our very first blow dry to the thousands that followed, we’ve perfected the art of creating confidence-boosting looks that feel as good as they look. Our distinctive approach blends creativity with precision, delivering modern, sophisticated styles - always with that unmistakable Duck & Dry twist.

Salon Expertise, Bottled After styling countless clients across London’s most iconic neighbourhoods, we set out to capture the Duck & Dry experience beyond the salon. The result? A professional haircare and styling collection that brings our expertise straight to your fingertips - expertly formulated, naturally powered, and tested by our stylists to deliver that signature salon finish at home. Adding a touch of timeless luxury, our Silk Edit collection features 100% silk accessories - chic, refined, and crafted to elevate your everyday style.

And as we continue to grow, our story now extends beyond London - with our first international salon in Doha, Qatar, bringing a touch of London’s effortless glamour to the Middle East.

Hair Heroes

Hair Heroes

Duck & Dry haircare and styling product line is cleverly formulated with natural actives for a weightless feel and a fuss-free hair routine!

Go on, try our simple-to-use hair products that actually work!
Expert-Led

Expert-Led

After 10 years in the hair game, we know you love our blow dries and now you can create them yourself with a styling range developed with our know-how!

our salons

duck in

Knightsbridge ~ Mayfair ~ Oxford Street ~ Islington ~ Notting Hill ~ Battersea

This is how it all started – with our desire to make beautiful hair accessible. As London’s leading blow dry bar, you know where to go for great hair and a great time.

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Workshop slide
Workshop slide
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About Our Founder

Yulia Rorstrom

“I’m not a hair stylist but as an avid hair enthusiast I created Duck & Dry from the client perspective. I was on a mission to make beautiful hair accessible for all! Having seen thousands of blow dries created in our salons, I know the secret to gorgeous hair is the right product. We can all have beautiful locks and by confidently embracing hair products, like we have makeup and skincare, anyone can achieve salon results at home.”

Sustainability

How we are making a difference

At Duck & Dry, we care about our incredible planet as much as we care about your hair. It is important for us to stay true to our sustainable ethos at every step of the journey.

Ethically & Sustainably Sourced: Our performance driven product range features botanicals and plant-based actives that are sustainably sourced from all over the world and are injected with scientific potency in our UK-based laboratory.

Free From Parabens and SLS/SLES: No ingredients are ‘bad’ as such but we have excluded some that can be deemed as too harsh for the long-term health of the hair.

Low Carbon: Our production plant uses low carbon emission technology which saves 85 tonnes of carbon each year.

Cruelty Free: All of our formula testing procedures at every stage of the production process are cruelty free.

Recyclable Materials: Our plastic and aluminium bottles are fully recyclable as well as our paper packaging.

Made in the UK: We make everything in small batches in the UK to support the local community and reduce carbon footprint.

DISCOVER MORE

WELCOME TO DUCK & DRY

Ever wondered where the name Duck & Dry comes from? Who is behind the brand? And how it all started? Watch quick fire questions with our CEO, Yulia Rorstrom.

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Wash & Condition

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Style & Protect

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