AUTHENTIC_UA: UKRANIAN FASHION POP-UP STORE IN MAYFAIR & CHELSEA, LOND

Our founder, Yulia Rorstrom, was born in Ukraine and was deeply moved by the events in her homeland. She partnered with Eka Kapanadze, a renowned Ukrainian stylist, to bring a curated edit of Ukrainian fashion, accessories, and home decor to London.

The Authentic_UA Mayfair pop-up store was a success and we cannot thank you all enough for your support. The Chelsea pop-up store launched on the 21st of November and will be open until the 4th of December!

We invite you to visit, shop, and celebrate Ukrainian talent and culture; and support Ukrainian designers and creatives who are still managing to produce new collections during these challenging times. Buy gifts that make a difference this Christmas.

50% of sales will go to the designers, with the other 50% to a charitable foundation that directly supports initiatives on the ground in Ukraine.

"Authentic_UA was conceived by two Ukrainian-born women, Yulia Rorstrom and Eka Kapanadze, in efforts to provide a vital focal point for the celebration and exposure of Ukrainian fashion in London, whilst also raising funds for their home country that is currently at war with Russia."

The Sybarite

"The goal is to provide a vital focal point for the celebration and exposure of Ukrainian fashion in London, providing a way for people in London to directly support brands financially through their purchases over the four-week period and to help sustain an industry facing a turbulent future. Authentic UA will also donate 30% – 50% from every sale (brand dependent) to a charity set up by Yulia to support Ukrainians during the war."

The Capturist